Saturday, November 13, 2010

VA: Accordian Fold | Cover push

The thought was given from Chris to rethink the rules that separate the different fields of information on the front covers. He likes the three different levels of information (icon, WE ___, and then the locations) but the underlining for the "blank" gets lost. Since the weights are different between the rules, the underlining gets lost. So, we readdressed the fields of color and tried to see if the icons could even interact with the fields a little better too. I think the left approach on all of these works best with the white band running across the square. Plus, the icons play really well with the white band on the pink, the green, and the blue. (books, cart, and slide)

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